9/16/2023 0 Comments Lenticular effects 4 1 cracked![]() ![]() ![]() ![]() Government regulations often forbid the treatment or labeling of open bottles for fear of contamination of their contents. This is particularly the case with beverage bottles such as wine, beer, or soft drinks, where labels are often applied to filled bottles that must be kept below a designated threshold temperature. However, such lenses tend to be proportionally thicker and therefore more difficult to apply and retain in reliable compliance with a curved container. Speaking more generally, a larger lens can incorporate more striking optical effects and make a more effective sales device. Other factors being constant, a larger lens can provide more phases of animation or more illusory depth, and can therefore gain greater consumer attention. However, this strategy is limiting, as the optical effects associated with lenticular imaging, such as animation or three-dimensionality, are limited both by the width of the lens and the corresponding fraction of the print resolution available beneath each lens. In the past, lenticular labels have tend to be as thin as possible, as thin material may most readily be made compliant with a container having a curved surface. 5, 2014, which is hereby incorporated by reference in its entirety. This application claims the benefit of U.S. ![]()
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